SEO is no longer what it once used to be. SEO has changed, almost completely.
India is somehow closely related to search engine optimization thing as hundreds and thousands of companies from US, UK, Canada, and Australia outsourced their SEO projects to India based digital media agencies.
With the newly released ‘bird’ – Hummingbird – Google changed the rules of the game forever. Unlike Panda and Penguin, Hummingbird is not just an update; it is a whole new search algorithm that Google has adopted for better used experience.
The focus is now on content (though it was always there) more than ever. The focus is now on smartphone users as well, who tend to search more through their smart phones using ‘voice search’ feature.
These new developments have led to the formation of new rules for search engine optimization in India.
First and foremost, the content – which you’ll put up on your website or publish as blogs posts or articles or press releases – must be of great quality and user friendly.
Second, and equally important, only fair and best SEO practices must be followed while promoting a website on SERPs, or search engine result pages of Google, Yahoo, and other search engines.
Third, the businesses have to have a rock-solid presence on social media outlets such as Facebook, Twitter, Google Plus, and Pinterest. It’s here that you can personally connect with your existing as well as potential customers and build relationships that last.
Only if these three rules are well taken care of, a website owner or digital media agency will never have to worry about the frequent updates by Google. Only if these three rules are well taken care of, the website will never lose its worth and attraction.
India is somehow closely related to search engine optimization thing as hundreds and thousands of companies from US, UK, Canada, and Australia outsourced their SEO projects to India based digital media agencies.
With the newly released ‘bird’ – Hummingbird – Google changed the rules of the game forever. Unlike Panda and Penguin, Hummingbird is not just an update; it is a whole new search algorithm that Google has adopted for better used experience.
The focus is now on content (though it was always there) more than ever. The focus is now on smartphone users as well, who tend to search more through their smart phones using ‘voice search’ feature.
These new developments have led to the formation of new rules for search engine optimization in India.
First and foremost, the content – which you’ll put up on your website or publish as blogs posts or articles or press releases – must be of great quality and user friendly.
Second, and equally important, only fair and best SEO practices must be followed while promoting a website on SERPs, or search engine result pages of Google, Yahoo, and other search engines.
Third, the businesses have to have a rock-solid presence on social media outlets such as Facebook, Twitter, Google Plus, and Pinterest. It’s here that you can personally connect with your existing as well as potential customers and build relationships that last.
Only if these three rules are well taken care of, a website owner or digital media agency will never have to worry about the frequent updates by Google. Only if these three rules are well taken care of, the website will never lose its worth and attraction.
0 comments:
Post a Comment